Our story

Lufbery is inspired by the pocket watches issued to the British pilots of the First World War. The Mark IV (1914) and the Mark V (1916) were the first cockpit watches and the forerunners of all military issue pilots watches. Started by a history teacher who could not find a stylish pocket watch to wear at his wedding, our ambition is to create pocket watches for the dapper man about town..


The Lufbery Inspiration

The Mark IV (1914) and Mark V (1916) pocket watches were created for the pilots of the Royal Flying Corps and were designed to be aeronautical instruments that could be attached to the dashboard as well as timepieces. They were so highly regarded that they were the only item of equipment ordered to be retrieved from a stricken aircraft. We have named our collection of pocket watches the Mark VI to recognise the influence the Mark IV and Mark V have had on the design.


Lufbery Logo

The Lufbery logo pays homage to the broad arrow stamped on all equipment that belonged to the British military. The broad arrow was first used by the Board of Ordnance, set up by Henry VIII in the sixteenth century, to supply equipment to the army and navy. The broad arrow continued to be used by the British Ministry of War into the twentieth century. The Mark IV and Mark V pocket watches had the broad arrow stamped on the back of their case. 


Lufbery Circle

Lufbery is named after an airborne defensive manoeuvre from the First World War known as the Lufbery Circle. The Lufbery Circle is an air tactic that involves several aircraft forming a horizontal circle when attacked, in such a way that the machine guns in each aircraft offer a measure of protection to the other aircraft in the circle.


The Mark VI collection

The Lufbery Mark VI collection is named to recognise the influence of the Mark IV and Mark V pocket watch on our design. The individual watches in the Mark VI collection are named after Royal Flying Corps airfields used during the First World War.

Pocket Watches